ILLUSTRATOR
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PHOTOSHOP
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AFTER EFFECTS
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PHOTOGRAPHY
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ILLUSTRATOR • PHOTOSHOP • AFTER EFFECTS • PHOTOGRAPHY •
#NESQUIKISFORADULTS
The main concept of this project is to advertise chocolate milk to an older demographic. Nesquik has historically only marketed their drinks to children which leaves a substantial portion of general audiences. My strategy was to combine the nostalgia of chocolate milk with classy beverage photography. Target Audience: Adults 21+
#NESQUIK21
Nesquik21+ is a concept for a new Nesquik product that contains 4.5% abv.
This drink would launch alongside the #NesquikIsForAdults ad campaign.